Bruno Afonso
Graphic Designer | Illustrator
“Every problem is an opportunity in disguise.” Sounds familiar — to me, that’s what the design process is all about: more than just aesthetics; it’s about identifying opportunities, thinking strategically, and turning them into valuable assets.
“Design is the art of planning, and it is the art of making things possible.“
– Paula Scher –
About me
I am a senior Designer with experience in the areas of print design/production, visual design and brand design. Over the last 9 years I have developed comprehensive projects with a positive impact in the areas of brand design, identity and products, especially in the wine industry, in collaboration with marketing, sales and administration teams.
Working as a designer is more than working on aesthetics, it is thinking strategically about each project, understanding the origin, objectives and communicating it in an engaging and striking way for various platforms and points of contact with consumers.
EXPERIENCE
Casa Santos Lima Wine Company – 2nd largest portuguese wine exporter
Graphic / Brand Designer and Illustrator2016 > 2025
Benebike Bike Shop . 2024
Design . Marketing . eCommerce
ESAD.CR Design and Art School 2012 > 2016
Invited Teacher – Print Production and Digital Illustration
Benebike Bike Shop . 2012 > 2014
Visual Designer and marketing assistant
RELGRÁFICA Print Production Company – 2003 > 2016
Designer / Pre-print / Material Applicator
Idimark Publicity and Marketing 2003
Advertising material applicator
EDUCATION
Branding . Postgraduate
IADE . Lisboa . 2022 > 2023
Graphic Design . Bachelor’s Degree
Escola Superior de Artes e Design . Caldas da Rainha . 2009 > 2012
Graphic Illustration . Technological Specialization Course
Escola Sup. de Artes e Design . Caldas da Rainha . 2008 > 2009
Graphic Design . Professional Course
IFP . Santarém . 2001 > 2002
Software SKILLS
Photoshop | Illustrator | InDesign
Procreate | Photography | Lightroom
WordPress (+ DIVI) | Mailchimp
Meta Business Suite
Basic Video Editing (Premiere | After Effects)
Key Competencies
Graphic Design | Illustration | Art Direction
Creative Project Management | Print Production | Packaging
Branding Communication Strategy | Marketing and Sales Communication Support
Basic Commercial Copywriting | Photography | Basic video editing
LANGUAGES
Portuguese (Native)
English (working proficiency)
“Design is not just what it looks like and feels like. Design is how it works.”
– Steve Jobs –